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Thursday, July 3, 2008

 

MGS Europe: Simultaneous 360/PC releases like shooting ourselves in the foot

News from the MGS we haven't heard from in a while now, with Microsoft Game Studios Europe explaining why simultaneous releases on the Xbox 360 and PC don't always make business sense. Speaking to GamesIndustry.biz, Peter Zetterberg, business development manager for MGS Europe, described such releases as the equivalent of placing a bullet in the foot.

"On a global scale the Windows Vista business is as important as our Xbox 360 business. But in Germany for example, we want more gamers to buy our Xbox 360," Zetterberg said. "If we launch a game that is on 360 and PC simultaneously, we basically shoot ourselves in the foot by allowing the German market to choose to play the PC version – because they are more likely to buy that than spend their money on the Xbox 360."

Though the absence of immediate consumer choice is always regrettable, the sharing of exclusives between two platforms will inevitably put the least popular one at a disadvantage. After all, why would you purchase an Xbox 360 if the game you want would work just fine, if not better, on your Vista PC? Microsoft isn't just leaving the PC with leftovers, though, as Zetterberg adds that the publisher is always looking to tweak its business model to allow for a "multitude" of independent titles "under an MGS flag." Kinda like PC Live Arcade ... hey, whatever happened to that?

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posted by Ashwin Sinha  # 1:09 PM 0 Comments
 

Saturday, February 23, 2008

 

Financial analysis looks at PC vs. console costs
Even the most diehard PC gamer has to admit that their console gaming brethren get the better end of the deal as far as costs are concerned. But exactly how much does a console gamer save over the system'ss lifespan? A poster over at TechConsumer crunched the numbers and found that, when everything is added up, the savings aren't necessarily that great.

When all is said and done, the full Xbox 360 gaming setup (including TV, accessories and Xbox Live subscription) costs $3,152 over six years, about $350 less than a basic gaming PC for the same period. Of course that cost includes a 42" 1080p TV, while the comparable PC uses a relatively paltry 22 inch display. When a comparable screen is used on the PC, the savings on the console side balloon to near $1,200.

The real killer for the PC, of course, is the upgrades (estimated in this study at $250 every other year) and recommended full-on replacements (every three years) that come much more frequently than the console equivalents (one replacement every six years). So, PC gamers, is it worth the extra money?

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posted by Ashwin Sinha  # 5:11 AM 0 Comments